Thursday, July 26, 2007

Online Video Penetration At 57%

NOTE: The results of this survey reinforce my belief in using the internet to share the Gospel and maintaining an online video ministry. You can see the video ministry of James Croft Evangelistic Association at the following locations:

Podcasting News -- According to the latest research by Pew Internet, online video is hotter than ever. 57% of internet users have watched videos online and most of them share what they find with others.

Highlights of the research:

The growing adoption of broadband combined with competition among content providers has helped pave the way for mainstream audiences to embrace online video viewing. The majority of adult internet users in the U.S. (57%) report watching or downloading some type of online video content and 19% do so on a typical day.

Young adults (those ages 18-29) are among the most active video viewers. Three in four young adult internet users (76%) report online consumption of video, compared with 57% of online adults ages 30-49. Less than half (46%) of internet users ages 50-64 watch or download video and just 39% of those age 65 and older do so.

Read more about this survey on Podcasting News.

Here are two more related stories you may find interesting:

Internet Media Is The Way To Reach College Students

Media Budgets To Shift To Internet Video

Posted by James Croft at 11:10 PM

Labels: , ,

No comments:

Post a Comment

Subscribe to: Post Comments (Atom)